Articles & Whitepapers
An archive of whitepapers, articles, and other writings from DSF members
As content becomes king in digital signage, aggregation provides advantage
The digital signage industry has matured well beyond the “just having the technology” phase and is now solidly in the “content is king” phase. Customers have come to expect digital…
Total Economic Impact on QSR Drive-Thru Media
Lyle Bunn of BUNN Co. has published a commentary on the Forrester Research whitepaper titled “The Total Economic Impact™ of Samsung Outdoor Digital Menu Boards: Cost Savings And Business Benefits…
Defending Against Disruption: Why Business Leaders Must Be Digitally Literate | Omnivex Corp.
By Doug Bannister, CEO & CTO of Omnivex Corporation “If you are a business leader, there is one term you should be obsessed with: exponential growth. Technology is screeching upward…
Your Next Dining Experience: Self-order Kiosks
By Jeff Hastings, CEO of BrightSign LLC There’s a lot of buzz surrounding the rise of self-order kiosks in dining establishments, especially quick-serve restaurants. At the recent NRA Show 2017…
Baanto’s new Modular Touch System underscores larger trend in digital signage
Baanto’s Modular Touch System was one of the new products featured at this year’s Digital Signage Expo. The system uses patented ShadowSense technology to allow frames of any size to…